Google Analytics（分析）课程：终极初学者指南

0:00跳到0分钟0秒（（upbeat music) Hello, and welcome to the ultimate Google analytics course for beginners, where I’ll be showing you how you can make sense of all of the data from within your analytics account, to help optimize your website and grow your business even further. My name is Joshua George. I own and run the award-winning digital marketing agency in the UK called ClickSlice, where every single day at the agency, we are using Google analytics to measure and improve all of our client websites. It’s safe to say you’re in good hands. Inside the course, you’ll learn what Google analytics is and why it’s so important.

0:43跳到0分钟43秒我将向您展示如何从头开始设置Google Analytics（分析）帐户，并在您的网站上安装跟踪代码。Then I’ll be showing you how you can find out the answers to the most commonly asked questions people have, such as how you can find out how much traffic your website gets, how to find out what country your traffic is coming from, how to find out what pages are the most popular on your website, how to find out what sources and channels send you the highest quality traffic, and how you can track results from specific marketing activities. I’ll show you how to find out all of this, and then we’re not going to stop there.

1:17跳到1分17秒我还将向您展示如何细分数据以发现独特的业务见解。我将向您展示如何设置自定义仪表板，如何设置目标来衡量业务的成功，如何设置电子商务跟踪，如何设置活动跟踪等等。本课程内部实际上有很多价值。这是我希望第一次想学习如何使用Google Analytics（分析）的课程。

1:42跳到1分钟42秒Instead of me just going over the theory behind Google analytics, and then leaving it up to you to figure it all out, I’ll be showing you everything in real time, in an over the shoulder format, step by step, so you can really see for yourself how it all works and how it comes together, and most importantly, how you can leverage this data to grow your business further. So, what are you waiting for? I’ll see you inside.